Friday, 29 January 2021

Reflex Gaming Seizes Opportunity to Sign Deal on State-of-the-Art Game Mechanics

Mat Ingram - Reflex Gaming

Reflex Gaming, the omni-channel games supplier has signed a licensing deal with Yggdrasil to use their successful Mechanical Frameworks. This deal is offered exclusively to Yggdrasil’s Masters’ Program partners.  This opportunity will enable Reflex Gaming to deploy Yggdrasil’s state-of-the-art game mechanics on some of their upcoming online games.

Developed by Yggdrasil, these latest game mechanics have proved extremely popular with their players.  In an increasingly congested online gaming market, it’s imperative to stay ahead of the game through innovation.  These mechanics were developed with players in mind, combining state-of-the-art graphics and raised levels of thrilling gameplay.  This new license will enable Reflex to incorporate the Gigablox, MultiMAX and Splitz game mechanics into future launches through the Masters’ program. 

Gigablox enables gigantic symbols to appear on reels, leading to monster wins when stacked. MultiMAX allows multipliers to accumulate on the reels resulting in cascading wins.  Last, but not least, Splitz, can divide symbols on the reels, with massive winning potential.

Mat Ingram, CPO, Reflex Gaming commented, “These exciting design elements will enable us to raise the bar even higher in our games.  We have a full game launch schedule for 2021, with some epic releases coming.  We are really impressed with what Yggdrasil have done on their games using these mechanics.  Our game design team already have ideas on how to deploy these clever slot mechanics on our own upcoming games.” 

Having successful, established mechanics in place will enable Reflex Gaming to speed up their games development process and continue to offer players high quality content.  The new mechanics will be embedded in some of their online games from 2021 onwards.  

"In an increasingly congested online gaming market, it’s imperative to stay ahead of the game through innovation."

Tuesday, 19 January 2021

Interview with Quentin Stott

Quentin Stott - Reflex Gaming

Let’s admit it, land-based businesses have not had the best start to 2021.  Pubs, clubs, AGCs and bingo halls in the UK remain closed for the foreseeable future, and after the challenges of 2020, this is not the news which the leisure industry was hoping for.  We chat to Quentin Stott, MD to discuss how Reflex Gaming is dealing with the never-ending changes and what Quentin predicts will be key trends for 2021 and beyond.  

How did Reflex Gaming overcome the challenges which 2020 presented?

Managing a business during a global pandemic has been challenging, to say the least. I have learnt that no plans should be set in stone. For companies to survive and thrive, it’s about agility and flexibility.  Last year, we laid the foundations for our growth in the online space through forming alliances with both, Yggdrasil and Stakelogic.  These strategic partnerships represent our ongoing commitment to innovation in the online sectors and diversification of our portfolio in high-growth markets.

Now that we have the foundations, we can begin to build in this area and focus our experienced team with single mindedness.  The other day, I caught sight of our 2021 games launch plan and I can reveal that we have some very exciting releases coming.  We are aiming to make ripples in the industry, and you can expect to see some impacting new releases throughout the year.

The benefit of being an omni-channel games supplier is that you learn lessons from land-based game players which can then be applied online, and the reverse is also true.  We are in tune with what players like, and we are striving to expand on that. We have amongst the best game development team in the country.  In an increasingly congested gaming market, we want to offer players high quality content and we have the pedigree to deliver.

What about your commitment to land-based games?

We remain absolutely committed to further development of our land-based games. These machines have been Reflex Gaming’s core market since we began trading in 2004.  We will be ready for when the pubs, clubs and AGCs eventually re-open and already have plans in place to service what we expect will be much pent-up demand for our games! However, now is the time to apply laser-like focus to the opportunities we have online.

What trends do you expect to see in 2021?

I’m not ruling out the possibility that the pandemic may shift some people’s gaming habits permanently.  However, in a year or two from now, you’ve got to assume that land-based games will be back to normality, so there’s life in the old dog yet.  We are currently in lockdown #3; people have been told to stay at home, so, the only way they can access gaming is through online.  

Game developers are increasingly experimenting with new game features and mechanics. A few of these have been hugely successful: we’re expecting a pipeline of never-seen-before game styles coming to market. This will certainly differentiate the games in this crowded market.

We’re also in the process of responding to the Gambling Commission’s review of gambling, so we have to be mindful that some changes will be heading our way. This review could prove quite a challenge for some incumbent game development houses, especially those with a large back catalogue of games.  As always, we will remain agile and flexible and deal with the changes.

"We will be ready for when pubs, clubs and AGCs re-open. We have plans in place to service what we expect will be much pent-up demand for our games."

Monday, 4 January 2021

Who Let The Dawgs Out?

Desperate Dawgs - Reflex Gaming

Introducing Reflex Gaming’s newest game release, Desperate Dawgs; the latest addition to the Yggdrasil Masters programme.  Players are taken to a backdrop of glorious sunsets in the Badlands of the old west, where a trio of cunning canines are plotting the crime of the century.  Mayhem will be unleashed when these bad boys hit town.  We chat to Senior Game producer Steve Kick to find out more.

Briefly describe the game Steve

It is a 20 pay line, 5 reel, 3 row online slot game packed with 3 bonus features.  It is a low-medium volatility game.

How did you come up with the idea?

Desperate Dawgs is a twist on the classic wild west theme.  An era renowned for lawlessness, striking gold and hazardous shootouts.  We wanted something very feature-rich, with some colourful characters to hang the features on.   Our outlaws were inspired by famous characters such as Billy the Kid, Butch Cassidy and the Sundance Kid, but we thought putting the canine slant would soften the theme and create something fun and original. Here's an interesting fact for you, did you know that hounds were used historically in Dodge city to hunt pronghorn antelope?  

Tell us about the game features

This game has 3 bonus features; Wagon Trail, Crime Spree and Bank Buster.  

In Wagon Trail, land 3, 4 or 5 yellow Dawg symbols on the reels to trigger the feature. Players are invited to pick from one of three wagons.  Each wagon contains a cash prize.   

Guaranteed to raise the hairs on the back of your neck is the Crime Spree bonus feature.   3, 4 or 5 Green Dawg symbols will take you to this nail-biting Free Spins feature.  It has an incremental win multiplier as well as a chance of a re-trigger.    The win multiplier can go up to a massive X30, rewarding players with the chance to win huge cash prizes. 

If this wasn’t enough, there’s also the Bank Buster feature to play for, activated by 3 Red Dawg symbols.  In this bonus game, players are presented with three safes: bronze, silver and gold, each containing a spectacular prize.  Crack the secret code to unlock a safe, and win the prize inside.   

What makes this game special?

The game has been designed to deliver a nail-biting experience by combining exciting gameplay, with the backdrop of a stunning sunset in the wild west desert. It all comes together to deliver an immersive player experience.

When is the release date and where can we play it?

It will be released in mid-March 2021 through the Yggdrasil Masters programme and we expect this to be playable at all the major casino sites.

For more information on this release or any other enquiries, please contact Reflex Gaming Ltd e:

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